[1-3-1] Market orientation

"You are not the customer." Hearing what the audience hears. Building something that has to work. And the disruptive work hiding in blind spots.

Mar 23 • Allan Stormon

3

2

3

Make the thing you want to make

Will Forte, an SNL skit, and David Lynch on creative integrity

Mar 6 • Allan Stormon

4

1

February 2026

The journey we're on

Learning. Refining. Succeeding.

Feb 7 • Allan Stormon

7

2

December 2025

Boredom is good for you

And how to clear your head

Dec 19, 2025 • Allan Stormon

8

6

2

Imposter syndrome

How to beat it

Dec 3, 2025 • Allan Stormon

5

1

November 2025

An unexpected thing

...

Nov 25, 2025 • Allan Stormon

2

How to succeed

Simply surviving long enough increases your chance of success.

Nov 18, 2025 • Allan Stormon

5

Finding the work you're meant to do

The difference between a 'professional life' and a 'career'

Nov 11, 2025 • Allan Stormon

5

3

October 2025

On taking risks and making progress

Work, risk, and progress.

Oct 27, 2025 • Allan Stormon

6

Catching ideas

They're a lot like fish.

Oct 20, 2025 • Allan Stormon

6

1

Do the hard thing

Protecting yourself against laziness.

Oct 13, 2025 • Allan Stormon

7

4

Avoiding traps

And how a billboard launched Tommy Hilfiger.

Oct 6, 2025 • Allan Stormon

7